From forestry and forage to right-of-way work, your dealership wins by responding faster than anyone else. We know the equipment your customers depend on — Vermeer, John Deere, Case, New Holland, Kubota, AGCO, Kinze, Claas — and the ag dealers who run on Modern back that up:
From forestry and forage applications to right-of-way work, your dealership earns trust by responding faster than anyone else in the market. Here are just a few of the biggest names in the industry that are already using Modern:
See exactly how Modern’s agriculture equipment dealer software fits into the way you prepare for the busiest weeks of the year and supports your farmers when downtime is not an option.
This agriculture equipment dealer management software brings every workflow your team needs into one connected system, ready for forestry, forage, ROW, and every season in between.
Farmers running combines from sunup to sundown can text your service team without ever stepping out of the cab.
Time-stamped digital signatures lock in approvals during the narrow service windows ag customers can spare during peak harvest.
Multi-point inspections capture every finding on tractors, balers, and forestry equipment with full photo and video documentation for OEM submissions.
Automated PM reminders reach farmers before the next planting window so service work happens in the off-season instead of the field.
Photo walk-arounds and signed agreements document every rental return, protecting your dealership from the dirt-and-debris disputes that come with ag work.
Farmers ordering wear parts during harvest get real-time shipping updates so they know exactly when their belts, blades, and bearings arrive.
A secure one-way pull syncs every work order and parts ticket from your DMS every 30 seconds without disrupting your existing setup.
Shop-flow coordination keeps your ag techs assigned, your bays full, and your customers informed of realistic completion windows.
Mobile techs working remote farms can document, invoice, and communicate from any field without an app or special hardware.
Ag service teams across mainland USA & Canada trust Modern to keep their farmers moving through every season the calendar throws at them. Check out what more dealers are saying.
“Modern helps us inform customers with daily updates on their repair progress with a simple text message, versus picking up the phone and calling them. This saves us time, and I think the customers appreciate it.”
– Brad Pullman, Vermeer Midwest, Service Advisor
“The biggest impact of Modern is speeding everything up. We can quickly send customers pictures of what we’re seeing, estimates for the repairs that we’re going to do, and we can go through that with them over the phone, or they can just accept right there on Modern.”
– Brad Coppernol, Vermeer Midwest, Service Manager
“Modern helps to not have to track things down. We can grab inspections and see the pictures. On the customer side with billing, we can see those conversations, see what was approved, and know if work orders are almost done.”
– Lisa Waller, Vermeer Midwest, Service Admin.
Does the platform handle forestry, forage, and right-of-way segments inside the same system?
Your team can manage forestry, forage, and ROW workflows inside one unified platform, with customizable inspections and templates for each ag sub-segment your dealership serves.
Can your ag dealership use the software across multiple locations in different growing regions?
Modern supports ag dealer groups operating across multiple states and growing regions, giving each location its own workflow inside one centralized agriculture equipment dealer software platform.
Can the software integrate with telematics from major ag OEMs?
Yes, Modern integrates with the leading OEM telematics platforms used across agriculture, pulling service codes and machine-hour data directly into the communication workflow for proactive customer outreach.
From the first text to the final invoice, Modern keeps your ag service team and your farmers on the same page. Get started today.
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Chief Executive Officer
Brigham Timpson is a mechanical engineer with a lifelong penchant for optimizing systems. Before leading MODERN, he was a key player in building and scaling another successful software company serving the construction industry. Today, he applies that same operator mindset to MODERN — an independent service communication platform helping heavy equipment dealers drive faster approvals, better customer experiences, and stronger service revenue.
National Sales Director
Ryan Young brings over 15 years of dealership experience with a deep understanding of dealership operations, service, and customer relationships. Before leading growth at MODERN, he built his career working inside the trenches of dealerships improving performance through technology, customer relationships and operational excellence. Today, Ryan is focused on expanding MODERN\'s footprint across North America while working directly with dealers through hands-on, in-person training, helping their teams drive faster approvals, deliver better customer experiences, and maximize service performance.
Director of Customer Success
JoAnne Zitting is an operations and customer success leader with extensive experience improving processes, driving organizational growth, and delivering exceptional customer experiences. Drawing from leadership roles in both healthcare and technology, she brings a strategic, hands-on approach to helping heavy equipment dealerships streamline service operations, increase customer engagement, and achieve measurable business results through MODERN.
Lead Engineer
Jared Timpson is a software engineer with over a decade of experience building and scaling modern web applications. Since beginning his career in 2012, he has helped businesses develop reliable, high-performance software solutions tailored to their unique needs. After earning his Bachelor of Science in Computer Science in 2014, Jared has focused on delivering scalable, user-friendly applications that improve efficiency and drive business growth. He is passionate about creating technology that solves real-world problems and provides lasting value for his clients.
Software Engineer
George Yu is a Software Engineer at MODERN, where he helps shape the platform by building scalable, reliable solutions for heavy equipment dealerships. Before joining MODERN, he worked at TaskRabbit, contributing to software used by millions of customers. He enjoys the pace and ownership that come with a growing company, leveraging his experience building large-scale systems to deliver thoughtful solutions that improve dealership operations and elevate the customer experience.