The Two-Way Customer Interaction Platform for Heavy Equipment Dealers
Modern gives your dealership one connected platform to handle every customer conversation, approval, and update from intake to invoice.
Modern powers heavy equipment dealerships across the mainland USA and Canada, helping your service team move faster, communicate clearer, and grow service revenue every day.
Modern was built by dealership veterans who know what it takes to run a service department, and every decision we make reflects that experience and that accountability.
Book your personalized walkthrough and see exactly how Modern fits into the way your dealership already works. Your team will be up and running before you know it.
Modern is built for the heavy equipment dealerships powering America’s most demanding industries, with purpose-built workflows for every vertical your team serves.
Modern supports construction equipment dealerships running high-volume service operations, where speed of approval and accuracy of documentation directly impact your customers’ bottom line.
Our experts power agriculture equipment dealerships through every season, helping your team support farmers, foresters, and right-of-way crews who cannot afford service delays.
Our software is engineered for the round-the-clock demands of mining-grade dealerships, where reliability, documentation, and rapid communication keep operations producing without interruption.
Modern helps landscape equipment dealerships serve commercial pros who depend on their machines daily, with workflows built to support fast turnarounds and peak-season volume.
Our software solution streamlines service operations for material handling dealerships, helping your team manage forklifts, lift trucks, and warehouse equipment with full communication transparency.
Hear directly from the dealerships that rely on Modern every day. Their words speak to the real impact our platform delivers across service departments, support teams, and customer relationships nationwide.
Modern really has (for our service advisors) opened a door for a better and more efficient way to manage their day and manage their interactions with customers.
– Derick McGhee, VP of Turf & Marketing Operations, Heritage Tractor
Modern has provided our organization with the proper tools to fully support our customers. The program has also provided us a powerful tool to coordinate with staff members such as sales and parts. The support team is always willing to help and listen to our feedback for new features. If you are looking for a powerful communication platform to better support your organization, look no further!
– Mitchell Torres, Service Writer Trainer, Vermeer Mountain West
From the first text to the final invoice, Modern keeps your team and your customers on the same page. Get started today.
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Chief Executive Officer
Brigham Timpson is a mechanical engineer with a lifelong penchant for optimizing systems. Before leading MODERN, he was a key player in building and scaling another successful software company serving the construction industry. Today, he applies that same operator mindset to MODERN — an independent service communication platform helping heavy equipment dealers drive faster approvals, better customer experiences, and stronger service revenue.
National Sales Director
Ryan Young brings over 15 years of dealership experience with a deep understanding of dealership operations, service, and customer relationships. Before leading growth at MODERN, he built his career working inside the trenches of dealerships improving performance through technology, customer relationships and operational excellence. Today, Ryan is focused on expanding MODERN\'s footprint across North America while working directly with dealers through hands-on, in-person training, helping their teams drive faster approvals, deliver better customer experiences, and maximize service performance.
Director of Customer Success
JoAnne Zitting is an operations and customer success leader with extensive experience improving processes, driving organizational growth, and delivering exceptional customer experiences. Drawing from leadership roles in both healthcare and technology, she brings a strategic, hands-on approach to helping heavy equipment dealerships streamline service operations, increase customer engagement, and achieve measurable business results through MODERN.
Lead Engineer
Jared Timpson is a software engineer with over a decade of experience building and scaling modern web applications. Since beginning his career in 2012, he has helped businesses develop reliable, high-performance software solutions tailored to their unique needs. After earning his Bachelor of Science in Computer Science in 2014, Jared has focused on delivering scalable, user-friendly applications that improve efficiency and drive business growth. He is passionate about creating technology that solves real-world problems and provides lasting value for his clients.
Software Engineer
George Yu is a Software Engineer at MODERN, where he helps shape the platform by building scalable, reliable solutions for heavy equipment dealerships. Before joining MODERN, he worked at TaskRabbit, contributing to software used by millions of customers. He enjoys the pace and ownership that come with a growing company, leveraging his experience building large-scale systems to deliver thoughtful solutions that improve dealership operations and elevate the customer experience.